Marketing Executive Job in London

Marketing Executive Job in London. Apply for the latest London jobs in Accounting/Financial/Insurance.

Marketing Executive Job in London

Job Description
Are you looking for a marketing position which you can create meaningful campaigns and communications for a global leader?

If so, our financial services data and technology client are seeking a proactive Marketing Executive who has a keen interest working with financial intermediaries helping them understand the benefits of cashflow modelling and data analysis software tools.

Purpose:
This role will support the Marketing Manager in delivering the marketing strategy for the Financial Adviser sector and will be pivotal in supporting the growth strategy of the Distribution (Adviser) Sales Team. Key responsibilities include:

* Executing the delivery of revenue generating marketing campaigns to promote the adviser propositions and ensuring timely delivery of relevant and compelling marketing messages for both prospects and existing clients.

* Delivering integrated campaigns for the purposes of lead generation and implement a programme of continuous improvement and learning

* Measuring campaign effectiveness against agreed metric and supporting the enhancement of client and prospect data through use of appropriate tools (CRM, and Marketing Automation systems)

* Creating compelling sales tools and materials

* Building awareness of competitor activity to help differentiate marketing communications and campaigns.

* Working with the Marketing Manager and wider sales team to deliver an events programme in support of broader revenue & retention targets, including attendance at events throughout the UK

* Managing client communications program including the compilation of client newsletters and communications in support of client retention targets

* Working with the customer success and account management teams to drive and promote product adoption programmes and facilitate user awareness of product features

* Ensuring all activities meet brand guideline

Experience:

* A relevant degree (English, Marketing or Business Studies)

* Experience of developing campaign messaging and an understanding of email marketing principles

* Strong copywriting skills

* Understanding of marketing SaaS products

* Knowledge of Salesforce and marketing automation systems preferred (preferably Hubspot)

* Good influencing and communication skills Candidate profile:

* Positive, ‘can do’ attitude

* Entrepreneurial, with a clear eye for return on investment

* Open mindset, not discouraged by challenges or hurdles

Job Type: Permanent, Full Time
Location: London
Category: Accounting/Financial/Insurance
City: London
County: London
Country: United Kingdom
Salary:
Benefits: